So you are going to build a new ecommerce site, or upgrade your existing site! There are a thousand things to do right. Here are few random tips. Think about these as you plan e commerce sites. 1. Search Engine Optimization Many a white paper have been written on this topic. The biggest thing to remember
eCommerce Email Marketing Strategy Email Marketing has been rated as one of the best tools for return on investment. Email marketing gets a stunning 3,800% ROI. Furthermore, B2C marketers have seen conversion rates as high as 50%. eCommerce marketers have an even greater advantage. Transactional emails (e.g. invoices, shipment tracking updates, etc.) have 8X the clicks
Magento Remarketing Have you ever had the feeling of being stalked around the web after visiting a Magento web site? You keep seeing ads for a site you just visited? It’s not a coincidence, its Magento remarketing. The goal of remarketing is to get visitors to you site back to your site to either finish
Video SEO for eCommerce Most merchants haven’t thought seriously about video SEO for eCommerce. However, video is both a powerful selling tool and great for search engine optimization. First let’s review why video is great for selling, then we’ll move on to the basics of implementing video. Imagine you’re a customer visiting a site selling
