Top 7 Tips on Choosing the Best Magento Themes

Choosing the best Magento themes for your eCommerce website is as important as choosing a storefront design. Your theme is the face of your company, and should envelope the personality of your product and services.  It also conveys the style of your business, and the...

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Magento 2 Demo: Upgrade, Enhancements & Trial

Magento 2 Demo There are many design, speed, security and architectural enhancements that will make this a compelling upgrade for online merchants. If you're using Magento 1.9 or less, or considering using Magento, you should start working Magento 2 into your plans. A...

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Magento Shipping Tips: Cut Costs with 71lbs

For most Magento merchants, shipping has become both a marketing tool and a growing part of their expenses. Free shipping has become a fairly common offer merchants make, that puts more pressure on your bottom line. Giant retailers like Amazon and Walmart get great...

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5 Reasons Magento CMS is the eCommerce Leader

Magento CMS is a much needed tool in today’s competitive eCommerce world. This open source content management system (CMS) for eCommerce sites gives online shop owners great power.  They can control, secure and optimize their web stores, all while reducing costs....

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Mastering the eCommerce Upsell

Upsell Definition - The practice whereby a seller induces the customer to purchase more expensive items, upgrades, or other add-ons in an attempt to make a more profitable sale. The term upsell has unfortunately garnered a negative connotation, we can thank terms...

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Magento Product Page Best Practices

Having an awesome Magento product page is a must in today’s eCommerce world. It grabs your customer’s attention, gets them excited about your product, and drives them to purchase from you. Many aspects need to be right on your Magento product page to optimize the...

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How to Use Bing Shopping Ads

At Web 2 Market, we’re crazy about Magento. But we’re especially crazy about our clients and helping their e-commerce businesses thrive. That’s why we’re taking this opportunity to tell you about this inexpensive advertising opportunity using Bing Shopping Ads. Bing...

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